Pharrell Williams. [Photo Credit: Reuters]
Pop singer-songwriter and Louis Vuitton designer Pharrell Williams made a giant artificial waterfall the backdrop of his 2027 spring-summer collection on Tuesday, kicking off Paris fashion week just as a record-breaking heatwave paralysed large parts of France.
Models wore an eclectic mix of denim, hoodies and flashy jackets as they walked over sand. Some carried surfboards while others sported tiny monogram bags.
The show leaned heavily into American surf and skate culture. Many looks featured low-cut sneakers whose silhouette, white rubber soles and laces resembled those of Californian lifestyle brand Vans.
Watchers and staff were seen gasping and sweating during the show held outside the Cité Universitaire, a vast 20th-century student housing complex in southern Paris. Temperatures remained well above 30 C around 9 p.m. local time.
Paris’s runway shows got underway as much of western and central France, including Paris, was experiencing temperatures around 40 C, forcing tourist sites like the Eiffel Tower to close.
The show leaned heavily into American surf and skate culture. Many looks featured low-cut sneakers whose silhouette, white rubber soles and laces resembled those of Californian lifestyle brand Vans.
Watchers and staff were seen gasping and sweating during the show held outside the Cité Universitaire, a vast 20th-century student housing complex in southern Paris. Temperatures remained well above 30 C around 9 p.m. local time.
Paris’s runway shows got underway as much of western and central France, including Paris, was experiencing temperatures around 40 C, forcing tourist sites like the Eiffel Tower to close.
